1. THE 60-SECOND CLOCK You have exactly 60 seconds to drop your absolute best hook in front of our elite industry panel. No warm-ups. No tuning on stage. Stop pitching and start swinging.
2. THE INTERVIEW We are not just hunting for hooks; we are hunting for stars. If you survive the performance, you get 2 to 4 minutes on the mic with the panel. We want the wild stories, the grind, and the raw truth. The more compelling your character, the longer you hold the floor. Bring your absolute A-game to the interview.
3. RAW GRIT ONLY No tracks. No backing bands. No safety nets. You, one instrument (guitar or keyboard), and one microphone. Acapella is permitted. Leave the production at home and bring the song.
4. THE GOLDEN PICK & THE SYNDICATE Sign up every single week. We are actively looking for artists with the grit to develop over time. Dominate the room, and you could earn the HOOKED Golden Pick, granting you a guaranteed, skip-the-line slot on any future episode. Heavyweights who prove their value can earn a coveted Regular Spot, becoming a main character of the show. Both honors unlock exclusive pre- and post-show access to the hitmaker panel, Jason Hollis, and their private industry network.
5. THE DRAFT & CHECK-IN Drop your name in the system. The draft is randomized. If our team calls your number for that week's episode, your slot is locked. You must arrive between 6:00 PM and 6:30 PM sharp to check in. The performance order is blind and chosen at random. Sign up every week to stack the odds in your favor.